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Gamified Loyalty Experience: What We can Learn from KFC

KFCs Shrimp Attack Campaign was a roaring success so was their Reward Arcade Programn which improves customer engagement with the brand for a longer period

Image by <a href="https://pixabay.com/users/viarami-13458823/?utm_source=link-attribution&utm_medium=referral&utm_campaign=image&utm_content=6996426">Markus Winkler</a> from <a href="https://pixabay.com//?utm_source=link-attribution&utm_medium=referral&utm_campaign=image&utm_content=6996426">Pixabay</a>KFC is the second largest fast-food chain in the world, with over 21,000 locations in 124 nations. With such a huge and varied demographic and highl...

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