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June 28, 2019 Friday 11:45:37 PM IST

#Tik Tok for Edu- #EduTok Videos Become an Instant Hit on Launch

#EduTok, the latest In-App challenge to provide meaningful content on education, motivation, health and wellness has become an instant hit, according to #TikTok, the world's leading short video platform.
The app allows users to share 15 sec videos to share their knowledge around their personal passions. It has garnered over 2 billion views on educational videos.
The edu videos are intended to bring a change to society as passionate professionals share their knowledge and inspiring stories about certain topics.
The campaign is witnessing participation from popular creators who hail from cities such as Delhi, Mumbai, Chennai, Bhopal and Amritsar and use using TikTok as a medium to spread knowledge across genres.Creators such as Urmi Pandya with over 966 K fans and Dr. Animesh with over 1.7 million fans shared their educational videos on health and fitness tips with their fans. Additionally, hugely popular creators such as Mridul Madhok with over 1.5 million fans and Geet with over 2.4 million fans received great support from their fans for their videos on motivational, educational and healthy habits content