Parent Interventions: Pallikkutam GlobalConnect#4 - Are You Eating the Right Food to Fight Covid-19?  |  Science Innovations: Three-Ply Masks Effective Against Covid-19: Texas Tech University  |  Science Innovations: Natural Rainbow Colours Produced  |  Technology Inceptions: Muscope, World’s Smallest Microscope  |  Science Innovations: Ultrasensitive Tactile Sensors for Robots  |  Policy Indications: How Materials Science Helps Contain Contain Covid-19 Spread  |  National Edu News: IIT Hyderabad and PharmCADD signed a pact for the co-development of new drugs   |  Teacher Insights: Be Game  |  Health Monitor: Understanding ‘Haemorrhage'  |  National Edu News: Pallikkutam GlobalConnect#3 on 'Innovative Tools for Effective Teaching'  |  Expert Counsel: The Nine Dash Line  |  National Edu News: Astronomers Find One Group of Appearing and Disappearing Stars  |  Teacher Insights: Bird Book for Children to Love Nature  |  International Edu News: New Model to Fight Social Media Deep Fakes  |  Teacher Insights: Universal Lunch Makes Students Healthier  |  
June 15, 2019 Saturday 06:31:45 PM IST

E-Services Most Important in Design of Smart Tourism Organisation

Management lessons

Implementation of Smart Tourism Organisation (STO) is vital to remain competitive in tourism industry and e-services constitute the important part in STO, according to a new research done on tourism organisations of South Khorasan province in Iran.
The study results showed that e-services given for tourists had the greatest impact on the development of STO while New Tourism Marketing Methods had the less impact on STO. Up-to-date information is vital for tourism industry and IT plays a major role in competitiveness of a firm. Structural intelligence, human and organisational intelligence, technological intelligence, competitive intelligence, environmental intelligence, emotional intelligence are different types of intelligence a tourism organisation should possess to stay ahead of competition.

Among internal factors, it was found that provision of e-services was a vital factor for customer satisfaction, trained and fluent-in-language staffs, organisational innovation, complementary activities and smart experiences such as uses of Virtual Reality had a lesser role to play in organisational competitiveness.

Source: https://www.heliyon.com/article/e01850/
Photo Courtesy:rawpixel from Pixabay.com



Comments