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December 27, 2019 Friday 10:24:02 AM IST

Caring for Family Biggest Motivator for People

Teacher Insights

Caring for family is the biggest motivator for people across the globe, according to a survey conducted by Arizona State University involving 7000 people from 27 countries. Ahra Kho, a psychology graduate student at Arizona State University said that people consistently rated kin care and mate retention as the most important motivations in their lives. or the past 40 years, evolutionary psychological research has focused on how people find romantic or sexual partners and how this desire affects other behaviors, like consumer decisions. But study participants consistently rated this motivation - called mate seeking - as the least important factor in their lives. Evolutionary psychologists define kin care as caring for and supporting family members, and mate retention as maintaining long-term committed romantic or sexual relationships. These two motivations were the most important even in groups of people thought to prioritize finding new romantic and sexual partnerships, like young adults and people not in committed relationships.

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